Brand Tone

Elegant, Sophisticated, Whimsical, Joyful, Artistic, Story-Driven, Passionate, and Personal.

Brand Values

• •Beauty & Joy
• •Individuality & Character
• •Heritage & Modernity
• •Quality & Craftsmanship
• •Inspiration & Creativity

Best Practices

• •Embrace Evocative Language: Use words that convey elegance, joy, artistry, and a sense of wonder (e.g., "enchanting," "timeless," "vibrant," "handcrafted feel," "storied").
• •Tell the Story Behind the Design: Briefly share the inspiration or artistic process for collections or individual designs to add depth and connect with the value of heritage and creativity.
• •Maintain a Personal Touch: Let the founder's passion and vision shine through occasionally, reinforcing the brand's authentic, female-founded identity.
• •Focus on the Emotional Impact: Highlight how the designs transform a space and make people *feel* – joyful, inspired, comfortable, elegant.
• •Visual-Verbal Harmony: Ensure the copy consistently complements the sophisticated and often whimsical visual style of the wallpapers and fabrics presented online.

Social Perception

High-End & Artistic, Unique & Distinctive, Female-Founded & Passion-Driven, Nature and Culture Inspired

Copy Examples

• •Headline for a new collection: "Unveil Your Story: Introducing the [Collection Name] – where timeless artistry meets modern whimsy."
• •Instagram caption for a vibrant floral wallpaper: "Let your walls blossom with joy. Our [Wallpaper Name] design, inspired by [mention specific inspiration, e.g., antique French textiles], brings a touch of playful elegance to any space. #MilolaDesign #LuxuryWallpaper #JoyfulInteriors"
• •About Us snippet: "At Milola Design, we believe every home should be a canvas for joy. Founder Larissa Miloradovich passionately curates and creates wallpapers that weave together threads of history, culture, and contemporary artistry, transforming spaces into uniquely beautiful narratives."
• •Product Description Opening: "More than just wallpaper, [Product Name] is an invitation to dream. Inspired by [briefly state inspiration], this design infuses your room with a spirit of [e.g., bohemian charm, classic elegance, whimsical delight], creating an atmosphere that is uniquely yours."
• •Email Subject Line for a promotion: "Adorn Your Home with Stories & Style | Discover Milola Design"