Brand Tone

Professional & Experienced, Quality-Oriented & Craft-Focused, Customer-Centric & Collaborative, Elegant & Artistic

Brand Values

• •Quality Craftsmanship
• •Customization & Individuality
• •Customer Satisfaction
• •Functionality & Aesthetics
• •Experience & Expertise
• •Sustainability

Best Practices

• •Highlight Customization and Client Focus: Regularly include phrases that speak to tailored solutions, bespoke designs, and the brand's commitment to bringing the client's vision to life or reflecting their individual approach.
• •Subtly Weave in Experience and European Reach: Mentioning the years of experience or their service across Europe can build trust and credibility without being boastful.
• •Incorporate "Functionality Meets Artistry": Ensure the copy balances the practical benefits (durability, protection) with the aesthetic advantages (elegance, brand enhancement), echoing their stated philosophy.
• •Showcase High-Quality Materials: Emphasize the use of imported, FSC-certified, environmentally friendly materials to underscore the brand's commitment to quality and sustainability.
• •Address HoReCa Needs: Tailor the language to resonate with the specific needs and expectations of the HoReCa industry (Hotels, Restaurants, and Cafes).

Social Perception

A specialized provider of high-quality, customizable menu solutions with a focus on design and functionality. Positioned as sophisticated, reliable, and environmentally conscious.

Copy Examples

• •Crafting bespoke menu solutions for the discerning European HoReCa sector.
• •Elevating your brand through handcrafted menu covers, where functionality meets artistry.
• •With over 20 years of experience, we bring your unique vision to life through customized menu designs.
• •Committed to 100% customer satisfaction, we value your feedback and strive to exceed expectations.
• •Our handcrafted menu covers, made with the highest quality, environmentally friendly materials, reflect your brand's individual approach.