Brand Tone

Emotional, Intuitive, Personal, Vulnerable, and Sincere

Brand Values

• •Vulnerability
• •Self-Acceptance
• •Emotional Expression
• •Personal Connection
• •Therapeutic Art

Best Practices

• •Embrace Vulnerability (When Appropriate): Drawing from the sincerity of 'My Story'
• •Highlight the emotional and therapeutic aspects of art.
• •Maintain a personal and artist-driven narrative.
• •Focus on the unique story behind each piece of art.
• •Encourage self-expression and self-acceptance through art.

Social Perception

Personal and Artist-Driven, focused on vulnerability, self-acceptance, and emotional expression

Copy Examples

• •Our mission is to bring high-quality, contemporary art into homes and offices, helping our customers create environments that reflect their unique style and personality.
• •Check out my website to view the stories attached to the paintings.
• •My art represents what the canvas wants to say.
• •Thank you for being part of our story.
• •The 'My Story' page details a journey with depression and how art serves as an emotional outlet.