Brand Tone

Passionate, Personal & Approachable, Inspiring & Evocative, Professional, Nature-centric & Vibrant

Brand Values

• •Connection to Nature & Animals
• •Emotional Resonance & Capturing Spirit
• •Artistic Craftsmanship & Quality
• •Client Collaboration & Satisfaction
• •Community & Giving Back
• •Authenticity & Passion

Best Practices

• •Always Lead with Passion and Connection: Whether describing art, process, or inspiration, let genuine enthusiasm for nature, animals, and art shine through. Use emotive language that reflects a deep personal connection.
• •Maintain a Personal and Approachable Voice: Address the audience directly (using "you," "I," "we"). Share personal anecdotes or inspirations behind pieces. Respond to comments and messages with warmth and individuality.
• •Emphasize the "Why" Behind the Art: Don't just describe what the art *is*, but *why* it was created – the emotion, story, or aspect of nature/animal spirit being conveyed. This reinforces the inspiring and evocative qualities.
• •Consistently Highlight Craftsmanship and Maine Roots: Weave in details about the mixed-media techniques, textures, vibrant colors, and the fact that the art is "Maine Made" to reinforce quality and authenticity.
• •Incorporate Client Language and Experiences: Use words and phrases from positive testimonials (e.g., "captures the spirit," "joy to work with") in marketing copy to resonate with potential customers and reflect the proven positive perception of the brand.

Social Perception

Talented & Skilled Artist, Joyful & Easy to Work With, Captures True Essence, Professional & Communicative, Inspired by Nature & Maine, Community-Minded

Copy Examples

• •Bring the soul of the wild into your home. Marie Spaulding Art captures the vibrant spirit of nature and the unique essence of your beloved animals in every brushstroke. Discover art that speaks to your heart.
• •Meet 'Whispers of the Woods' – my latest piece inspired by the serene beauty of Maine's forests. I loved layering these rich textures and vibrant hues to bring this [Animal's Name] to life. There's a story in every creature, a connection waiting to be felt. What does this piece whisper to you? #MarieSpauldingArt #NatureInspiredArt #WildlifePainting #MaineArtist #ArtThatConnects
• •Your pet is family. Let's create a timeless portrait that celebrates their unique spirit and the joy they bring to your life. Working closely with you, I'll pour my passion into a piece that you'll cherish forever. Message me to chat about your custom artwork – let’s capture their heart on canvas. [Link to commission page]
• •Explore the cosmos within. My 'Celestial [Zodiac Sign]' painting delves into the symbolic power of the stars, intertwined with the wild spirit of its animal counterpart. A vibrant, textured journey into [Zodiac Sign]'s unique energy, perfect for the astrology lover who appreciates deeply personal art. #ZodiacArt #AstrologyInspired #MarieSpauldingArt #ColorfulCreations
• •There's a certain magic in the way light filters through the trees, or the knowing gaze of an animal. These are the moments I live to translate onto canvas. Join me in my latest artistic adventure as we explore [theme of new collection/piece] – a celebration of nature's intricate beauty and the profound connections we share with the wild.