Brand Tone

Warm, Passionate, and Community-Focused. Also conveys Elegance and Quality.

Brand Values

• •Quality and Freshness
• •Customer Dedication
• •Community Pillar
• •Affordability
• •Expertise and Passion
• •Celebrating Life's Moments

Best Practices

• •Emphasize "Passion" and "Joy": Regularly use words that convey enthusiasm for floristry and the happiness flowers bring (e.g., "passionate," "joyful," "celebrate," "love").
• •Highlight "Freshness" and "Quality": Consistently mention the high quality and freshness of the flowers as a key differentiator.
• •Incorporate "Community" and "Milestones": Refer to the long-standing relationship with the community and the role of flowers in celebrating life's important events.
• •Maintain a "Warm and Appreciative" Voice: Address customers with warmth and express gratitude for their patronage, reinforcing the "extended family" feel.
• •Showcase "Elegance" and "Expertise": Use descriptive language that reflects the beauty and artistry of the floral designs, and subtly remind customers of the years of experience and knowledge behind the brand.

Social Perception

Mariams Flowers is generally perceived very positively by its customers. They are seen as a reliable source for beautiful, high-quality flower arrangements. Customers appreciate the freshness of the flowers, the aesthetic appeal of the arrangements, and the dependable delivery service. The owner, Mariam Petrosyan, is portrayed as a dedicated entrepreneur who takes pride in her work and the joy it brings to others. The business is regarded as a fixture in the community, having shared in many customers' important life events.

Copy Examples

• •Bloom into Spring with Mariams Flowers! For 25 years, we've passionately crafted arrangements that capture the season's vibrant joy. Let our fresh, elegant designs bring warmth and new beginnings to your home or a loved one. #MariamsFlowers #SpringBlooms #LosAngelesFlorist
• •Your forever begins with flowers that speak your heart. At Mariams Flowers, we pour our passion and decades of experience into creating breathtaking wedding florals that tell your unique love story. From elegant rose bouquets to enchanting venue décor, let us make your dream day bloom. #LAWeddings #FloralDreams #MariamsBridal
• •More than just a flower shop, Mariams Flowers has been a part of your special moments for a quarter of a century. From joyous births to heartfelt anniversaries, we cherish being your community florist. Thank you for letting us share in your celebrations with the freshest, most beautiful blooms. #CommunityLove #MariamsFamily #FreshFlowersLA
• •Experience the timeless elegance of Mariams Flowers' signature long-stem roses. Each one, a symbol of passion and perfection, carefully selected to convey your deepest sentiments. For moments that matter, choose the unmatched quality that has defined us for 25 years. #LuxuryRoses #VanNuysFlorist #SayItWithRoses
• •For every occasion, for every emotion – Mariams Flowers delivers. With a passion for floristry and a commitment to our community, we craft more than just arrangements; we create memories. Discover the difference 25 years of dedication makes. #MariamsFlowersLA #ArtOfFloristry #QualityBlooms