Brand Tone

Empowering and Aspirational, Helpful and Professional, Youthful and Engaging

Brand Values

• •Quality
• •Confidence
• •Customer Empowerment
• •Authenticity
• •Inclusivity

Best Practices

• •Lead with Emotion, Support with Features
• •Amplify Customer Voices
• •Use Aspirational & Empowering Keywords
• •Maintain a Helpful & Accessible Tone
• •Focus on the "Seamless" Experience

Social Perception

The public perceives majik.in as a reliable and high-quality Indian brand for non-surgical hair replacement and enhancement. It is seen as a premium solution for those looking to add volume, length, or cover hair loss. Customers who have visited their physical locations report excellent service and knowledgeable staff. Online, the brand is viewed as a go-to source for natural-looking extensions that are easy to apply at home. While primarily positive, some online feedback suggests that, like any hair extension product, there can be minor issues with maintenance, such as tangling.

Copy Examples

• •Unleash the you that you've always imagined. ✨ @username is radiating confidence in our 24-inch Classic Clip-Ins. It's not just hair, it's a feeling. Ready for your own transformation? #MajikIn #HairGoals #ConfidenceBoost #NaturalLookingHair
• •Experience the Majik of Flawless Hair. Our 100% human hair extensions blend seamlessly for a look so natural, it's your secret to keep. Shop quality, wear confidence.
• •Dreaming of thicker, longer hair? Stop dreaming and start living it. Majik.in's Tape-In extensions offer a durable, discreet, and stunning solution. Easy to apply, comfortable to wear, and invisible to the eye. Tap 'Shop Now' to find your perfect match!
• •Our V-Shape extensions are designed for ultimate volume with fewer clips. Crafted from 100% premium human hair, this single-piece volumizer adds instant body and length effortlessly. Perfect for a quick, dramatic change that looks and feels completely natural. Need help choosing a shade? Book a free video consultation with our experts!
• •Subject: Your Ultimate Guide to Effortless Elegance is Inside... Body: Hi [Name], Discover the secret to perfect hair days, every day. From instant volume to dream-like length, your journey to confidence starts here. Explore our newest arrivals and find the magic you've been looking for.