Brand Tone

friendly, playful, trendy, and enthusiastic

Brand Values

• •Curated Uniqueness & Style
• •Quality & Craftsmanship
• •Customer Delight
• •Joy & Playfulness
• •Accessibility

Best Practices

• •Embrace Playful & Friendly Language: Use conversational words, emojis where appropriate (especially on social media), and address the audience directly and warmly (e.g., "bestie," "you," "your").
• •Highlight Uniqueness & Style: Consistently use adjectives that convey the curated and trendy nature of the products (e.g., "unique," "stylish," "iconic," "trending," "cute," "dreamy," "dazzling").
• •Inject Enthusiasm: Use exclamation points appropriately and convey genuine excitement about the products and the brand.
• •Focus on the "Love" Aspect: Subtly weave in the "love" theme from the brand name, whether it's "made with love," "spread the love," or items customers will "fall in love with."
• •Keep it Current & Relatable: Stay updated with popular culture references or slang that resonate with the target audience, while ensuring it aligns with the overall brand image (e.g., "spicy marg," "glow-up," "AF" - use with discretion based on platform).

Social Perception

source for unique, stylish, and fun home decor and gift items

Copy Examples

• •✨ Sip in STUNNING style! ✨ Our brand new hand-blown swirl tumblers have just landed, and OMG bestie, they’re even dreamier IRL. Perfect for your morning iced coffee or evening spicy marg. 😉 Tap to shop & give your kitchen a glow-up! #lovefound #homedecor #glassware #newarrivals #musthave
• •Hats off to good hair days & even better vibes! 🧢☀️ Our bestselling slogan caps are restocked! Whether you're feeling 'giddy up' or 'spicy marg' - we've got the mood. Shop now and find your new fave accessory. P.S. Free shipping over $99! 😉 👉 [Link to Slogan Caps]
• •Your car called, it wants a cute AF air freshener! 🚗💨 From cheeky cherries to cool cowboy hats, our scents are here to make your ride smell as good as it looks. Which one are you snagging? 👇 #lovefoundstore #caraccessories #airfreshener #cutestuff #tiktokmademebuyit
• •👋 Hey Bestie, Your Home Deserves This...(Email Body Snippet): Ready to sprinkle a little lovefound magic around your space? We’ve just dropped some seriously cute new treasures that are practically begging to join your collection. From dazzling drinkware to the quirkiest decor bits, get ready to fall in love all over again...
• •Curated a-DOOR-able decor, just for you! ✨ Shop unique finds & hand-blown glassware. Made with love, shipped with joy from Adelaide. [Shop Now Button]