Brand Tone

Friendly, accessible, and value-driven, with an emphasis on building trust and confidence. Direct and reassuring, especially regarding security and reliability.

Brand Values

• •Affordability
• •Customer Satisfaction
• •Convenience
• •Accessibility to Global Products
• •Trust and Security

Best Practices

• •Emphasize the affordability and special prices offered.
• •Reinforce trust by highlighting secure payment methods and customer support.
• •Showcase the convenience of accessing global trends and imported products from home.
• •Continuously communicate commitment to quality control and customer satisfaction.
• •Tailor content to resonate with the Brazilian and potentially Colombian markets.

Social Perception

Shopibras aims to be perceived as a reliable and affordable online retailer that provides easy access to international products for the Brazilian (and potentially Colombian) market. They need to establish trust and demonstrate commitment to customer satisfaction.

Copy Examples

• •"Shopibras: Your gateway to global trends at prices that fit your budget!"
• •"Shop with confidence! Secure payments, quality products, and satisfaction guaranteed."
• •"Bringing the best of the world to your doorstep. Shop innovative solutions from the comfort of your home."
• •"We prioritize your satisfaction. Strict quality control for a seamless shopping experience."
• •"Aproveite as melhores ofertas e produtos importados com a Shopibras! Pague com segurança e receba no conforto da sua casa."