Tono de Marca

Sentimental, Trustworthy, and Accessible

Valores de Marca

• •Customer Satisfaction
• •Quality Craftsmanship
• •Personalization and Individuality
• •Affordability
• •Love and Connection

Mejores Prácticas

• •Lead with Emotion, Support with Facts: Start your copy by tapping into the sentimental aspect (love, memories, connection), then build trust by mentioning the factual value (925 silver, handcrafted, purity certificate).
• •Use "You" and "Your": Address the customer directly. Frame the product's benefits around their life, their relationships, and their story to make the connection personal.
• •Tell the Story of the Gift: Don't just sell a product; sell the moment it creates. Describe the joy of giving or receiving the jewelry. Use phrases like "The perfect gift for..." or "Imagine their smile when..."
• •Maintain Visual and Textual Cohesion: Ensure the clean, minimalist, and professional aesthetic of your photos is matched by clear, simple, and heartfelt copy. The visual and written tones should feel like they belong together.
• •Amplify Your Values in Every Post: Regularly reinforce your core values. Create content that explicitly showcases your commitment to craftsmanship (behind-the-scenes), customer satisfaction (testimonials), and personalization (user-generated content features).

Percepción Social

Positive Customer Feedback, Emerging Brand, Trustworthy Local Business

Ejemplos de Copy

• •Wear Your Heart. Some stories are meant to be worn. Keep their name close to your heart with our handcrafted silver couple's necklace. Made with pure 925 sterling silver, because a love like yours deserves to shine forever. Tag your special someone. #Liyanajewel #PersonalisedGifts #CoupleGoals #HandcraftedWithLove #SilverJewellery
• •Strength, Style, and a Story. It's more than a bracelet; it's a statement. Engrave a name, a date, or a word that defines you. Our 925 Sterling Silver Kada is handcrafted for the modern man who values meaning. The perfect gift for him. Shop now and enjoy free shipping across India.
• •This Raksha Bandhan, Gift a Bond that Shines. Go beyond the thread. Celebrate your bond with a timeless gift of pure 925 silver. Explore our collection of personalized Rakhis and bracelets that she'll cherish long after the festivities.
• •From a sketch... to a story. Every Liyanajewel piece is 100% handcrafted with love and precision. Your memories, our craft. We pour our hearts into creating jewelry that tells your unique story. #HandmadeJewellery #ArtisanMade #Liyanajewel #MadeInIndia
• •You Said It Best! Nothing makes us happier than seeing your joy! Thank you, [Customer Name], for your kind words. We're so glad you loved your personalized necklace. Our mission is and always will be your 100% satisfaction. #CustomerLove #LiyanajewelReview #HappyCustomers #QualityJewellery