Brand Tone

Aspirational, Tech-Savvy, and Friendly

Brand Values

• •Innovation
• •Simplicity
• •Quality
• •Comfort

Best Practices

• •Lead with the Benefit: Always start by highlighting how the product improves the customer's life. Instead of "Advanced filtration system," use "Breathe cleaner, healthier air every day."
• •Use "Smart" and "Simple" as Keywords: Weave words like "smart," "innovative," "simple," "effortless," and "convenient" into product descriptions and social media posts to reinforce brand values.
• •Maintain a Clean and Modern Voice: Keep sentences clear, concise, and professional. Avoid overly casual slang to match the sleek, modern aesthetic of the products and website.
• •Educate, Don't Just Sell: Position the brand as an expert in home technology. Use blog posts, videos, and detailed descriptions to explain how smart devices work and integrate into a home ecosystem, helping customers feel confident in their purchase.
• •Create a Unified Narrative: Ensure that all content, from the website's "About Us" page to a TikTok video, tells the same story: Livinos is the destination for anyone looking to create a more comfortable, efficient, and enjoyable home through technology.

Social Perception

A Modern Hub for Home Tech

Copy Examples

• •Imagine a home that works for you. From self-sealing trash cans to air purifiers you control from your phone, Livinos brings you the future of comfort. Elevate your everyday. #SmartHome #Livinos #HomeTech
• •Tired of spending your weekends cleaning? Reclaim your time with the Osotek S9 Pro vacuum. With 30,000Pa of powerful suction and a 60-minute runtime, it handles the hard work so you can relax. Discover smart cleaning at Livinos.com.
• •Curated for a Smarter Life. Discover innovative home solutions that blend seamless technology with modern design.
• •Level up your meal prep! 🥗 This smart chopper saves you time and effort in the kitchen. Link in bio for more life-simplifying gadgets! #KitchenHacks #LivinosFinds #Gadgets
• •Your Home, Only Smarter | The Latest from Livinos