Brand Tone

friendly, community-oriented, and helpful

Brand Values

• •Community
• •Sustainability
• •Affordability & Quality
• •Trust and Transparency

Best Practices

• •Always Be Welcoming: Start and end captions and communications in a friendly, approachable manner. Use words like "we're so excited," "we love to see," and "welcome."
• •Keep it Community-Focused: Regularly mention your location (Canby) and tag other local businesses or events when relevant. This reinforces your identity as a neighborhood hub.
• •Use "You" and "Your": Address the customer directly in your copy. Instead of "We sell clothes," try "Find everything you need for your little one's next growth spurt."
• •Embrace Emojis and Questions: Use emojis to add warmth and personality to your social media posts. Asking questions encourages engagement and makes your posts feel more like a conversation.
• •Highlight the "Why": Beyond just showing products, explain the value. Talk about sustainability ("give clothes a second life"), affordability ("style that doesn't break the bank"), and quality ("only the best for your littles").

Social Perception

largely positive, painting it as a valued local business. The store is seen as clean, organized, and a welcome part of the local retail landscape. Its inclusion in local shopping guides points to a positive reputation within its community. Customers and consignors appear to appreciate the friendly service and the opportunity to both save and make money on children's goods.

Copy Examples

• •Don't let a little drizzle stop the adventure! We've just stocked up on a fresh batch of adorable raincoats to keep your little explorers warm and dry. Swing by the store and find the perfect one for your puddle-jumper! #LittleLoveResale #ShopLocalCanby #KidsConsignment #RainyDayFun
• •Ready for a spring clean-out? Those outgrown clothes and toys could be another family's treasure (and put some cash back in your pocket!). Our consignment process is super simple - check out the 'How It Works' link in our bio for all the details. We can't wait to see what gems you bring in! #ConsignWithUs #CanbyOR #SustainableKids #ResaleRevolution
• •Dressing your little ones in styles you love, at prices that make sense. Welcome to LittleLove-Resale, Canby's favorite children's consignment boutique.
• •What's your go-to for a quiet afternoon with the kids? [Poll: Story Time / Puzzle Power]. We've got plenty of both to keep little hands and minds busy!
• •At LittleLove-Resale, we believe in community, sustainability, and dressing kids for a happy childhood. Find high-quality, gently-loved clothing, toys, and gear right here in the heart of Downtown Canby. Shop smart, support local, and give items a second chance to be loved.