Brand Tone

caring, professional, and reassuring, balanced with affectionate and loving language, and a focus on building trust through safety, health, and holistic practices.

Brand Values

• •Animal Welfare as Top Priority
• •Quality and Excellence in Breeding
• •Family and Socialization
• •Trust and Transparency
• •Natural and Holistic Approach

Best Practices

• •Always Use "Family" Centric Language
• •Balance Affection with Professionalism
• •Emphasize the "Why" Behind Practices
• •Maintain a Reassuring and Transparent Voice
• •Let the Visuals Tell the Story

Social Perception

Premium, reputable, and highly ethical breeder of Persian cats; trustworthy and exceptionally caring, seen as a family dedicated to raising healthy and well-socialized pets.

Copy Examples

• •Lil' Ahava Heavenly Persians: Where Champion Bloodlines and Holistic Love Create Your Perfect Companion.
• •Meet Eva. ✨ Raised underfoot with endless cuddles and care, our kittens aren't just pets; they're family from day one. We believe in a holistic start —from raw nutrition to a home filled with love. Discover the Lil' Ahava difference. #LilAhava #HeavenlyPersians #DollfacePersian #EthicalBreeder #KittenLove
• •Searching for a gentle, loving soul to complete your family? Our Silver Chinchilla Persians are raised with children and socialized in a busy, happy home to become the most adaptable and confident cuddlebugs. Health-tested, holistically-reared, and ready for a lifetime of love. Learn more about our available 'babies' at lilahava.com.
• •A Note From Our Nursery: This week, Zion and Moriyah's little ones have started exploring the world outside their cozy den! It ’s a joy to watch their personalities blossom. We ’re reminded daily that the love and care we invest now is the foundation for the 'heavenly' companions they will soon become. Thank you for being a part of our extended family.
• •From our arms to yours, with the utmost care. Our personalized transport service ensures your new baby ’s journey home is as stress-free and loving as their start in life. We treat every pet like our own. #AhavaTransport #PetTransport #FlightNanny #DeliveringHappiness