Brand Tone

professional, reassuring, and benefits-driven

Brand Values

• •Quality and Durability
• •Ergonomics and Comfort
• •Customer-Centricity and Trust
• •Innovation and Practical Design

Best Practices

• •Lead with the Problem, Solve with the Product: Start by acknowledging the user's pain point (tired arms, neck strain, inconvenience) and immediately present the Levo holder as the definitive solution.
• •Emphasize "Quality" and "Stability": Use descriptive words like "robust," "sturdy," "engineered," "premium," and "durable" to reinforce the product's value and justify its price point. Customer reviews consistently highlight these attributes.
• •Highlight Trust Signals: Prominently feature the "30 Day Risk-Free Trial," "UK Customer Service Team," and positive customer testimonials in marketing copy, product pages, and checkout processes to build buyer confidence.
• •Focus on Versatile Use Cases: Create content that illustrates the product's utility in various settings—reading in bed, working from a recliner, as a cookbook holder in the kitchen, or for users with limited mobility. This helps potential customers visualize the product in their own lives.
• •Maintain a Professional and Reassuring Voice: The copy should always be clear, confident, and focused on benefits. Avoid slang, hyperbole, or an overly casual tone to align with the premium, solution-oriented nature of the brand.

Social Perception

The public perception of the Levo brand is overwhelmingly positive, particularly among those who have purchased the products. As a Product: Levo stands are seen as a high-end, "buy-it-for-life" type of product. Customers feel it is a worthwhile investment for comfort and health, often expressing that they "wish I bought one years ago!" It is perceived as the best solution on the market for holding heavy tablets or for users who need a truly stable, hands-free stand. As a Company: The company is perceived as trustworthy and reliable. The positive experiences with customer service have created strong brand loyalty, with some customers owning multiple Levo products. The lack of a social media presence means its reputation is built almost entirely on product performance and direct customer interactions rather than community engagement.

Copy Examples

• •Headline: Reclaim Your Comfort. Your Neck Will Thank You. Body: Tired of propping up your tablet with pillows? The Levo holder adjusts to your perfect viewing angle, whether you're in bed or on the sofa. Experience true hands-free relief from neck strain. Shop the collection with a 30-day risk-free trial.
• •Headline: Engineered for Stability. Designed for Your Life. Body: From the 12.9" iPad Pro to your heaviest textbook, the Levo stand holds your device without wobbling or wilting. Its weighted base and robust construction provide the stability you need to read, work, and watch with confidence. Discover the Levo difference.
• •Headline: The Ultimate Kitchen Companion. Body: Follow recipes, watch cooking tutorials, or video chat with family—all without getting batter on your screen. The Levo stand positions your tablet securely at eye level, keeping it safe and your hands free for the task at hand.
• •Headline: Is "Tech-Neck" a Part of Your Daily Routine? Body: Don't let device use cause you pain. Our ergonomic stands are praised by customers for eliminating neck and shoulder strain. Invest in your well-being and enjoy your books and tablets in complete comfort.
• •Headline: Quality You Can Feel. Service You Can Trust. Body: With a solid aluminum frame, easy-to-adjust joints, and a dedicated UK customer service team, Levo is more than just a product—it's a promise of quality. Join thousands of satisfied customers and transform how you read and work.