Brand Tone

Passionate, Community-Focused, Nostalgic, Humorous, Somber & Grateful

Brand Values

• •Passion for Pop Culture
• •Community Building
• •Customer Connection
• •Preservation of Nostalgia
• •Supporting Local

Best Practices

• •Develop Clear Brand Guidelines
• •Know Your Audience
• •Be Authentic
• •Train Your Team
• •Listen and Adapt (Within Reason)

Social Perception

Beloved Local Hub, Knowledgeable Resource, A Place of Discovery and Nostalgia, The closure announcement likely evoked sadness and a sense of loss within their community, a testament to the positive impact they had.

Copy Examples

• •Headline: More Than a Store: Celebrating 18 Years of Shared Adventures. Body: For nearly two decades, Level Up Entertainment was your portal to other worlds, your source for epic sagas, and your neighborhood comic and game haven. As we prepare to say farewell on Jan 26th, 2025, we're not just closing a store; we're cherishing the incredible community *you* helped us build. Thank you for every quest, every issue, every memory.
• •Headline: Unearthing Gems 'Til the Very End! Body: The adventure isn't quite over! Swing by Level Up Entertainment for our farewell sale. Discover that retro classic you've been hunting for, grab the latest comic release, or find a unique toy. Your last chance to snag a piece of Level Up history and enjoy 50% off everything!
• •Headline: To Our Amazing Community: Thank You. Body: From Free Comic Book Days to late-night game debates, you – our incredible customers and friends – made Level Up Entertainment the special place it was. We started with a dream, and you helped us live it for 18 wonderful years. Your passion fueled ours. So long, and thanks for all the fun!
• •Headline: The Final Chapter: Remembering the Good Times. Body: As Level Up Entertainment's story nears its end (Jan 26th, 2025), we're filled with gratitude for every gamer, reader, and collector who walked through our doors. Share your favorite Level Up memory with us! Let's celebrate the legacy of South Jersey's pop culture home.
• •Headline: Game Over, Friends. But What a Run! Body: It's been an epic 18-year journey, and we couldn't have done it without you. Level Up Entertainment is closing its doors on Jan 26th, 2025. Come say goodbye, share a story, and grab some awesome deals as we celebrate the amazing community we built together. Thank you for being part of our world.