Brand Tone

Inspirational & Resilient, Authentic & Vulnerable, Passionate & Dedicated, Energetic & Engaging, Professional & Unique

Brand Values

• •Perseverance/Resilience
• •Authenticity/Honesty
• •Passion for Art & Sports
• •Advocacy
• •Creativity & Innovation
• •Giving Back
• •Entrepreneurial Spirit

Best Practices

• •Lead with Authenticity: Always be genuine and transparent. Share the real stories behind the art and the artist, including the challenges and triumphs. This builds trust and resonates with the brand's core value of honesty.
• •Weave in the Inspirational Narrative: Subtly or directly, connect the artwork back to Lauren's personal story of resilience and overcoming adversity. This reinforces the 'inspirational' aspect of the brand tone.
• •Maintain an Energetic and Passionate Voice: Use active language and convey enthusiasm for both the art and the subjects (especially sports). This reflects Lauren's own energy and dedication.
• •Emphasize Uniqueness and Craftsmanship: Highlight the distinct mixed-media style, the use of birchwood, and the detailed nature of the illustrations. This supports the 'professional' and 'unique' facets of the brand.
• •Be an Advocate: Where appropriate, incorporate messages of mental health awareness and the power of art for healing. This aligns with a core brand value and resonates with a significant part of her audience.

Social Perception

Inspiring Figure, Talented & Unique Artist, Advocate & Role Model, Relatable, Hard-working & Hustler

Copy Examples

• •Headline: More Than Just Art. It's a Story of Resilience. Body: Each Lauren Taylor Illustration is infused with passion, perseverance, and the heart of an athlete who turned pain into power. Discover art that speaks to your fighting spirit. #LaurenTaylorIllustrations #ArtOfResilience #MLBArt
• •Headline: Own a Piece of the Game, Crafted with Soul. Body: Lauren Taylor, licensed MLB artist, brings your favorite baseball moments to life on unique birchwood panels. It's not just an illustration; it's a testament to overcoming, to passion, to the love of the game. Find your story. #SportsArt #MixedMediaArt #BaseballLove
• •Headline: The Art of a Comeback. Body: From a career-ending injury to a celebrated MLB artist, Lauren Taylor's journey is one of courage. Her art channels that same strength and authenticity. Let her work inspire your space and your spirit. #MentalHealthAdvocate #InspirationalArt #LaurenTaylorArt
• •Headline: Beyond the Brushstrokes: A Voice for Strength. Body: Lauren Taylor Illustrations isn't just about capturing iconic sports figures; it's about sharing a journey of healing and advocating for mental wellness. Every piece tells a story of hope and the courage to create. #ArtWithPurpose #MentalWellness #CreativeJourney
• •Headline: From Setbacks to Home Runs: The Art of Lauren Taylor. Body: Experience the unique, energetic art of MLB licensed artist Lauren Taylor. Each piece is a fusion of mixed media, passion, and the inspiring story of an artist who knows what it means to fight for what you love. #MLBArtist #UniqueArt #FanFavorites