Brand Tone

Aspirational and community-oriented, encouraging and inclusive. It is professional yet friendly, speaking to both serious athletes and individuals seeking recreation and fun, positioning the club as a lifestyle partner that fosters passion and personal growth.

Brand Values

• •Passion for Sport
• •Community
• •Accessibility and Inclusivity
• •Development and Growth
• •Modernity and Quality

Best Practices

• •Prioritize Community Storytelling
• •Maintain an Aspirational and Encouraging Tone
• •Use High-Quality, Authentic Visuals
• •Balance Promotion with Engagement
• •Emphasize the "Why" Beyond the "What"

Social Perception

The public perceives La Rotonda Sporting Club as a key local institution for racket sports and community gathering in Vicenza. It is seen as a well-established, professional, and respected club, presenting an image of an active, clean, and welcoming environment dedicated to sport, skill development, and social interaction.

Copy Examples

• •Ready for the new obsession? Padel is more than a sport; it’s a party on the court. Grab three friends and book your new favorite hour of the week. Link in bio to reserve your court! #PadelVicenza #LaRotondaSportingClub #GetInTheGame
• •From their first swing to their first win. At La Rotonda Sporting Club, we don’t just teach tennis; we build confidence, coordination, and a lifelong love for the game. Our kids' courses are open for registration! Learn more about our fun, engaging programs for all ages. [Link to website] #TennisKids #VicenzaSport #Community
• •Your Passion. Your Club. Whether it's the precision of tennis, the energy of padel, or the teamwork of calcetto, find your field of play at La Rotonda Sporting Club. Book a court or join a course today.
• •La Rotonda Sporting Club: The Heartbeat of Sport in Vicenza since [Founding Year]. Founded on a passion for community and athletic growth, we are more than just courts and equipment. We are where you challenge your limits, meet your neighbors, and create lasting memories. Join our family. #LaRotondaVicenza
• •Subject: It's Never Too Late to Learn. Dust off that racket or try something completely new! Our adult tennis and padel courses are designed for every level, from absolute beginner to advanced competitor. With personalized coaching, you'll see rapid progress and have a great time doing it. Make sport a part of your life. View our course schedule and sign up! [Button: 'Find My Course']