Brand Tone

Aspirational & Stylish, Feminine & Chic, Approachable & Friendly, Enthusiastic & Trendy

Brand Values

• •Style & Fashion-consciousness
• •Quality (implied)
• •Individuality & Self-Expression
• •Customer Engagement
• •Accessibility to Trends

Best Practices

• •Develop a Brand Voice Guide
• •Know Your Audience
• •Be Consistent Across All Channels
• •Use Storytelling
• •Review and Refine

Social Perception

Trendy & Fashion-Forward, Good Value, Relatable (on social media), Aspirational yet Attainable

Copy Examples

• •Hello, dream dress! ✨ Turn heads and own the room in our new [Dress Name] – the perfect blend of chic and playful. Ready to make it yours? Tap the pic to shop or find the link in our bio! #NewCollection #DressObsessed #StyleInspo #LaPetiteRobe
• •One top, THREE killer looks! 😉 Which style is your fave? Let me know in the comments! 👇 Shop the [Top Name] now before it’s gone! #StyleHack #VersatileFashion #TikTokFashion #OOTD #LaPetiteRobe
• •Step into the Season: Discover Fresh Styles & Effortless Chic. Explore the New Collection at La Petite Robe.
• •Hey Gorgeous, Your Wishlist is Calling! 😉 Up to 50% Off Inside!
• •Elevate your everyday with the [Blouse Name]. Crafted for a flattering drape and timeless appeal, this piece effortlessly transitions from desk to dinner. Pair it with your favorite denim for a chic daytime look or tailored trousers for an evening out. Feel confident, feel you. #WardrobeEssential #EffortlessStyle #LaPetiteRobe