Brand Tone

Friendly, informative, and customer-focused, with an underlying sense of enthusiasm and French charm.

Brand Values

• •Customer Satisfaction
• •Accessibility
• •Quality/Value
• •Transparency
• •Happiness

Best Practices

• •Maintain a customer-centric approach, addressing customer needs and questions promptly and clearly.
• •Emphasize the 'happiness' aspect of cooking and kitchenware in your messaging.
• •Use clear, direct language in product descriptions and policies to ensure transparency.
• •Incorporate customer testimonials and positive reviews to build trust and credibility.
• •Highlight the global appeal of your products while maintaining a focus on the French market (free shipping to France above EUR 55).

Social Perception

The brand is perceived positively by its existing customers, who value the quality and value of its products. The brand needs to reinforce this positive perception and expand it to a broader audience, emphasizing happiness and satisfaction in the kitchen.

Copy Examples

• •"Pour toutes questions concernant nos produits ou pour de l'assistance avec votre commande, contactez-nous! Réponse sous 24h ouvrables."
• •"Nos produits font fureur dans le monde entier! Découvrez pourquoi nos clients sont si satisfaits."
• •"Livraison gratuite en France dès 55,00 EUR d'achat. Faites-vous plaisir sans vous ruiner!"
• •"Cuisine du Bonheur: Votre partenaire pour une cuisine joyeuse et réussie!"
• •"Clients satisfaits: 'Produit conforme à la description et bon rapport qualité/prix. Je recommande vivement!'"