Tono de Marca

Elegant, Aspirational, and Empowering.

Valores de Marca

• •Style and Elegance
• •Quality
• •Inclusivity and Modesty
• •Community Engagement
• •Self-Expression

Mejores Prácticas

• •Create a Brand Voice Style Guide: Define your brand's personality in three words (e.g., Elegant, Empowering, Modern). This guide should detail the tone, style, and specific vocabulary to be used across all platforms, ensuring every piece of communication sounds distinctly like La Bonbo.
• •Prioritize Storytelling: Go beyond listing product features. Tell the story behind a collection, the inspiration for a design, or how a piece is meant to make the wearer feel. Building an emotional connection creates lasting brand loyalty.
• •Use Sensory and Evocative Language: Employ words that appeal to the senses. Describe the "silky touch" of a fabric or the "graceful flow" of a dress. This helps customers visualize and emotionally connect with the product, making them more likely to purchase.
• •Maintain Consistency Across All Channels: Whether it's a website banner, an Instagram caption, or a customer service email, the tone must be consistent. A customer should be able to recognize a La Bonbo message even without seeing the brand's name.
• •Engage with Your Audience Authentically: When responding to comments or messages, maintain the brand's elegant and empowering tone. Use this as an opportunity to reinforce brand values and build a stronger community around the shared love for style and self-expression.

Percepción Social

The public perception of La Bonbo, based on its social media presence, is largely positive. Customers and followers appear to admire the aesthetic and style of the clothing, often commenting with praise and inquiries about products. The brand is perceived as trendy, stylish, and connected to its community. The high engagement on platforms like TikTok, with videos garnering significant likes and positive comments, points to a strong and growing influence within its niche.

Ejemplos de Copy

• •Elegance isn't just a choice, it's a feeling. Introducing The Serenity Collection — where timeless design meets modern grace. Discover pieces made to move with you, inspire you, and empower you. Which look will you make your own? ✨ #LaBonbo #EffortlessElegance
• •The Amelia Maxi Dress: A whisper of silk against your skin, a silhouette that flows with every step. Designed for the woman who commands attention with quiet confidence. Featuring delicate balloon sleeves and a tailored waist, this dress isn't just worn; it's experienced. Perfect for sunset dinners or any moment you choose to make unforgettable.
• •From coffee run to golden hour. ☀️🌙 Watch how I style our bestselling abaya for a full day of moments. Comfort, style, and a touch of La Bonbo magic. How would you wear it? #GRWM #ModestFashion #OOTD #LaBonboStyle
• •Subject: Inside: Your Weekly Dose of Elegance Hi [Name], Ready to redefine your style narrative? This week at La Bonbo, we're celebrating the art of the everyday statement. From versatile essentials that elevate your work-from-home look to stunning pieces that ensure all eyes are on you. Be bold. Be graceful. Be you. Shop What's New
• •Discover La Bonbo. Where every thread tells a story of elegance and every design is crafted for the modern woman. We believe in fashion that not only looks beautiful but feels empowering. Find your new favorite outfit today and enjoy 15% off your first order. [Shop Now]