Brand Tone

Enthusiastic, informative, and community-focused

Brand Values

• •Community
• •Enthusiasm
• •Accessibility
• •Information
• •Growth

Best Practices

• •Maintain an enthusiastic and informative tone when discussing padel in Réunion.
• •Focus on the growing popularity and accessibility of padel in the region.
• •Highlight community events and new court openings to foster engagement.
• •Provide helpful and practical information about equipment and playing locations.
• •Showcase local players' achievements and interest in improving their skills.

Social Perception

Lakour Padel wants to be seen as a key supporter of the growing padel community in Réunion, providing resources and fostering enthusiasm for the sport.

Copy Examples

• •"Réunion is experiencing a padel boom! New courts are popping up all over the island, making it easier than ever to get involved in this exciting sport."
• •"Join the Run Padel Tour and be part of the thriving padel community in Réunion!"
• •"Looking for the best padel equipment in Réunion? We've got you covered with a wide selection of top brands and expert advice."
• •"From Saint-Paul to Le Tampon, padel is taking Réunion by storm! Discover the joy of padel at a court near you."
• •"Local player from Réunion sharpens his skills in Madrid! The dedication to padel in our community is truly inspiring."