Brand Tone

Slightly Playful/Assertive, Confident, Expressive

Brand Values

• •Self-expression
• •Confidence
• •Assertiveness
• •Individuality
• •Cultural relevance

Best Practices

• •Maintain a balance between assertiveness and playfulness to avoid alienating customers.
• •Incorporate Hindi colloquialisms carefully, ensuring they resonate with the target audience's understanding and cultural context.
• •Focus on confident self-expression in the copywriting to align with the brand name's connotation.
• •Use humor and wit to make the brand relatable and memorable.
• •Monitor customer feedback and social media mentions to ensure the brand tone is well-received and adjust as necessary.

Social Perception

The brand is perceived as spirited, confident, and expressive, with a hint of assertiveness. It resonates with individuals who value self-expression and making a statement through their fashion choices.

Copy Examples

• •Keh Ke Lenge: Your style, your statement. Own it.
• •Unleash your inner badass with our latest collection. Keh Ke Lenge!
• •Express yourself fearlessly. Keh Ke Lenge is here to amplify your voice.
• •Confidence is your best outfit. Wear it with Keh Ke Lenge.
• •Don't just follow trends, set them. Keh Ke Lenge: Fashion with attitude.