Brand Tone

natural, gentle, and authentic

Brand Values

• •Purity and Natural Ingredients
• •Simplicity
• •Authenticity and Origin
• •Gentle Effectiveness

Best Practices

• •Embrace Simplicity
• •Highlight "Natural" and "Origin"
• •Use a Soft-Sell Approach
• •Maintain Authentic Visuals
• •Speak Directly and Honestly

Social Perception

niche, artisanal, or boutique brand

Copy Examples

• •Nature's Softest Kiss. Simple ingredients, remarkable results. Our 100% natural lip balm, infused with Hawaiian Kona coffee, is all you need for hydrated, happy lips. Pure and simple. #KonaKiss #NaturalLipBalm #CleanBeauty
• •What's in your lip balm? We believe in transparency. That s why Kona Kiss is made with only 100% natural ingredients you can actually pronounce. Featuring pure Hawaiian Kona coffee for a uniquely smooth finish. Treat your lips to the purity of nature. CTA: Shop Natural
• •The Kona Kiss Difference. Experience deep hydration powered by nature. Simple, pure, and always 100% natural. Your daily ritual for soft, healthy lips is here.
• •Kona Kiss - 100% Natural Coffee Lip Balm. Forget complex formulas and artificial additives. Kona Kiss brings your lips back to basics with a blend of pure, natural moisturizers and the subtle essence of real Hawaiian Kona coffee. It s more than just lip balm; it s a small, daily escape to a simpler, more natural way of care.
• •A simple treat for your lips. In a world of complicated routines, your lip care shouldn't be. Rediscover the gentle power of nature with Kona Kiss. One swipe for instant, lasting moisture, made with the goodness of Kona coffee. Ready for the softest lips of your life?