Brand Tone

passionate, educational, and approachable

Brand Values

• •Quality
• •Transparency & Fairness
• •Craftsmanship
• •Community & Connection

Best Practices

• •Lead with Passion, Follow with Facts
• •Always Tell the Story
• •Educate, Don't Intimidate
• •Emphasize Freshness and Craft
• •Be Transparent and Human

Social Perception

niche, high-quality, and trustworthy local brand

Copy Examples

• •Meet El Hatillo from Colombia. Grown in the rich volcanic soils of Huila, this isn't just coffee; it's a story of dedication. Every bean is hand-picked and carefully processed to bring out bright citrus notes and a sweet, caramel finish. We roast it fresh every Wednesday, so your morning brew is as vibrant as the place it came from. Ready for a taste of Colombia? Order by noon Wednesday. #KoKoffie #SpecialtyCoffee #DirectTrade #Colombia #FreshlyRoasted
• •Elevate your office coffee from a necessity to a perk. With Ko Koffie's office subscription, you get freshly roasted, specialty coffee delivered to your door. Show your team you value quality and sustainability, one cup at a time. Get in touch for a custom quote.
• •Ever wonder why two coffees from the same region can taste so different? The secret is often in the processing. At Ko Koffie, we love exploring these nuances. This week on the blog, we break down the three main processing methods and how they create the unique flavors you love—from the clean, bright notes of a washed coffee to the fruity depth of a natural. Become a coffee expert.
• •Planning a wedding, corporate event, or market in the Enschede area? Let Ko Koffie bring the specialty coffee experience to you. Our mobile barista setup adds a unique, artisanal touch that your guests will love. Contact us to book our mobile coffee bar for your next event. #KoKoffie #MobileBarista #EventCoffee #Enschede
• •Consistent, balanced, and full of character. LOKO is our signature house blend, crafted to be the perfect all-rounder. With smooth notes of chocolate, nuts, and a hint of dark fruit, it's bold enough for a morning espresso yet smooth enough to sip all day. The best part? It ’s roasted with the same care and Direct Trade values as our single-origin beans. Make LOKO your go-to.