Brand Tone

Enthusiastic, Assuring, Customer-centric, Supportive, Direct, and Informative

Brand Values

• •Customer Satisfaction
• •Trust & Security
• •Responsiveness
• •Quality Products
• •Convenience

Best Practices

• •Use clear, easy-to-understand language, as seen in their current FAQ.
• •Emphasize Support: Consistently highlight the availability and responsiveness of the French customer service team to build trust and encourage interaction.
• •Acknowledge potential shipping delays upfront and offer solutions or compensation (e.g., a discount code for future purchases).
• •Proactively communicate order status and any potential delays to manage customer expectations.
• •Maintain a consistent tone across all customer touchpoints, including website copy, email communication, and social media interactions.

Social Perception

A trustworthy and reliable online store that offers high-quality kitchen accessories with excellent customer service, despite potential shipping delays. The brand strives for customer satisfaction and builds trust through secure payment methods and a clear return policy.

Copy Examples

• •"THE benchmark online store for Kitchen Accessories!"
• •"The most beautiful collections of jewelry, decorations and accessories on the market!"
• •"French customer service available 7/7"
• •"Secure payment (SSL encryption)"
• •"100% satisfied or refunded for 30 days"