Brand Tone

Playful, Artisanal, Inspired, Timeless, Caring

Brand Values

• •Quality Craftsmanship
• •Originality & Unique Design
• •Ethical Production
• •Joy of Childhood
• •Heritage & Passion

Best Practices

• •Embrace Vivid & Sensory Language
• •Tell the Story
• •Highlight Quality & Craftsmanship Subtly
• •Maintain a Positive & Uplifting Voice
• •Be Consistent Across All Platforms

Social Perception

Positive & Desirable, Bali-Associated, Premium Quality, Trusted, Fashionable & On-Trend

Copy Examples

• •Endless Sunshine, Endless Style: Discover Kidsagogo. Wrap your little ones in the vibrant spirit of Bali. Our 100% cotton creations, bursting with tropical colors and playful hand-embroidery, are made for adventure and designed to be cherished. Explore the collection where quality meets joy.
• •Crafted with Love, Worn with Giggles. From Sue's first stitches for her daughters to an internationally loved brand, Kidsagogo has always been about passion. Discover timeless pieces, ethically made with the softest cottons and unique Bali-inspired prints. Because every child deserves clothes as special as they are.
• •Little Details, Big Adventures. It's the crisp custom-dyed fabrics, the exquisite hand-stitched touches, and the fresh contemporary designs that make Kidsagogo unique. Dress them in clothes that spark imagination and are built to last, from playtime to party time.
• •Bali's Colors, Woven into Every Thread. Inspired by the lush florals and vibrant hues of a tropical paradise, Kidsagogo brings a touch of island magic to your child's wardrobe. Soft, breathable, and always original – perfect for sun-filled days and happy memories.
• •More Than Just Clothes, It's a Kidsagogo Kind of Day! Brighten their world with our collection of playful apparel, charming accessories, and cuddly soft toys. Ethically crafted and designed with joy, Kidsagogo is where timeless style meets childhood wonder.