Brand Tone

Enthusiastic, Energetic, Authentic, Relatable, Action-Oriented, Community-Focused, Inclusive, Positive, Inspiring, Informal, Approachable

Brand Values

• •Passion for Fishing
• •Sharing & Education
• •Community Building
• •Authenticity
• •Hard Work & Dedication
• •Entertainment
• •Accessibility/Affordability (for products)

Best Practices

• •Embrace High Energy: Use enthusiastic language, exclamation points (judiciously), and strong action verbs. Convey excitement in every piece of copy.
• •Stay Authentic & Relatable: Write as if you're talking to a friend. Share genuine passion. If it's from Noah, it should sound like him. Acknowledge the community.
• •Focus on the "Thrill": Highlight the adventure, the chase, and the excitement of the catch. Use vivid descriptions that make the reader feel like they're part of the action.
• •Build Community: Use inclusive language ("we," "us," "KTBTv Family"). Encourage interaction and sharing. Make followers feel like they belong.
• •Keep it Positive & Inspiring: Reinforce the joy of fishing and the outdoors. Encourage people to try it and celebrate their successes, no matter how small. Motivate them to "get out there."

Social Perception

Highly Positive & Influential (Content), Strong Community Engagement, Creator-Centric

Copy Examples

• •🚨 NEW VIDEO JUST DROPPED! 🚨 We're chasing GIANTS in the backwaters today, and you WON'T BELIEVE what we pulled out! 🤯 Hit the link in bio and join the KTBTv family for some insane action! Let's GOOOO! #KickinTheirBassTv #BassFishing #BigBassEnergy #FishingAdventure #NewVideo
• •Stop dreaming, start casting! 🎣 The Official Kickin Their Bass Tv x Lew's combo is engineered for battle and built for BIGGUNS. Versatile, affordable, and packed with the energy you need to land your next PB. Gear up at kickintheirbass.com! #KTBTVCombo #LewsFishing #BassGear #FishOn #GetOutdoors
• •What's the BIGGEST bass you've ever caught, KTBTv fam?! 👇 Drop a pic or your story in the comments below! We love seeing you all out there kickin' some serious bass! Let's inspire each other! #KTBTvFamily #FishingCommunity #ShareYourCatch #BassNation
• •More Than Just Fishing. It's a Lifestyle. Welcome to Kickin Their Bass Tv – Your home for high-energy fishing adventures, killer gear, and a community that lives for the thrill of the catch. #BigBassEnergy
• •Fuelled by passion and a love for the outdoors, Kickin Their Bass Tv is all about sharing the excitement of fishing. From monster bass to everyday tips, we're here to help you get hooked and land your dream catch. Thanks for being part of the KTBTv family!