Brand Tone

Natural, therapeutic, expert, and caring

Brand Values

• •Natural and Pure: Strong emphasis on using natural ingredients, essential oils, and herbal extracts.
• •Quality and Efficacy: Commitment to high-quality products that deliver results without harmful side effects.
• •Holistic Wellbeing: Focus on beauty and wellness that encompasses both physical and psychological aspects, rooted in aromatherapy principles.
• •Innovation: Investing in R&D to combine traditional knowledge with modern technology.
• •Customer Satisfaction: Aiming to provide a high level of customer satisfaction through effective products and services.

Best Practices

• •Emphasize Natural Ingredients: Consistently highlight the use of pure essential oils, herbal extracts, and natural components.
• •Focus on Benefits, Not Just Features: Explain how the natural ingredients and aromatherapy approach directly address customer concerns and improve their wellbeing.
• •Use Calming and Reassuring Language: Reflect the therapeutic nature of aromatherapy with words that evoke relaxation, purity, and care.
• •Maintain an Expert Voice: Subtly convey the knowledge and research behind the formulations, reinforcing trust and credibility.
• •Be Authentic and Transparent: While highlighting benefits, avoid over-promising or making claims that cannot be substantiated, ensuring alignment with the brand's value of purity and trust.

Social Perception

Many customers appreciate the natural formulations and the effectiveness of the products, particularly for specific concerns like dry skin, hair fall, or a desire for gentle products. The aroma of the products is often highlighted as a positive feature. The brand is seen as trustworthy by many due to its long presence and the founder's expertise.

Copy Examples

• •Rediscover your skin's natural radiance. Our [Product Name] harnesses the ancient wisdom of aromatherapy and the purest botanical extracts to gently nourish and revitalize.
• •Experience the Keya Seth difference. Crafted by experts, our [Product Name] offers a therapeutic solution to [Specific Concern], bringing harmony to your skin and senses.
• •Nature's best, bottled for you. Keya Seth's [Product Name] is a testament to purity and efficacy, helping you achieve [Desired Result] without harsh chemicals.
• •Unlock the secret to [Healthy Hair/Glowing Skin]. Our unique aromatherapy formulations in [Product Name] work in synergy to restore, protect, and beautify, naturally.
• •More than just beauty, it's a ritual of wellbeing. Embrace the soothing touch and potent benefits of Keya Seth's [Product Name], your daily escape to natural goodness.