Brand Tone

Passionate, friendly, quality-conscious, and trustworthy, with a touch of playfulness.

Brand Values

• •Quality Craftsmanship
• •Animal Welfare & Comfort
• •Customer Satisfaction
• •Value for Money

Best Practices

• •Maintain a consistent voice across platforms.
• •Emphasize quality materials and craftsmanship in all communications.
• •Highlight the brand's dedication to Dachshund comfort and well-being.
• •Incorporate playful and friendly language while reinforcing trustworthiness.
• •Showcase positive customer reviews and testimonials.

Social Perception

Highly positive among customers, seen as a specialist provider for Dachshund gear, trustworthy, and focused on quality and customer satisfaction.

Copy Examples

• •Welcome to Wieners Wardrobe! We're paws-itively thrilled to outfit your Dachshund in our high-quality harnesses and coats!
• •Our passion for making high-quality dachshund harnesses began in 2019 and keeps growing stronger! We're dedicated to providing top-quality products that are a good investment for your beloved wiener dog.
• •Looking for the perfect 'no rub' harness for your Dachshund? You've come to the right place! Our harnesses are designed for ultimate comfort and durability, ensuring your pup looks great and feels even better.
• •We absolutely thrive off seeing your dachshunds wearing their new Wieners Wardrobe outfits! Share your photos with us using #WienersWardrobe for a chance to be featured.
• •Have questions about sizing or fit? Please message us with any queries – we're here to help you find the paw-fect fit for your furry friend!