Brand Tone

Professional, knowledgeable, reliable, and subtly confident with a hint of being provocative at times.

Brand Values

• •Excellence
• •Reliability and Trustworthiness
• •Customer Focus & Bespoke Solutions
• •Integrity & Compliance
• •Innovation & Expertise
• •Attention to Detail

Best Practices

• •Emphasize Expertise and Reliability: Consistently weave in messages about their experience, use of advanced technology, commitment to quality, and ability to meet deadlines.
• •Focus on Solutions and Benefits: Highlight how their products and services help clients (e.g., ensure compliance, improve safety, enhance operational efficiency).
• •Showcase Values: Subtly integrate core values like excellence, integrity, and customer focus into all communications to reinforce the brand identity.
• •Use specific examples of how JPS Online has helped clients in the past to illustrate their expertise and problem-solving abilities.
• •Incorporate customer testimonials and reviews to build trust and credibility.

Social Perception

A specialist and reliable provider of industrial labels and signage, leveraging advanced technology and considerable experience, well-regarded within its local business community.

Copy Examples

• •"Trust us to get it right, on time, every time."
• •"Let's discuss your requirements."
• •"Excellence is at the heart of every JPS Online product."
• •"#IndustrialLabels #SignageExperts #MadeInUK #QualityManufacturing"
• •"For over two decades, JPS Online has been the trusted partner for project managers and engineers requiring high-quality, bespoke industrial labels and signs. We’re not just manufacturers; we’re problem-solvers committed to excellence and reliability, ensuring your critical information is displayed clearly and durably."