Brand Tone

Personal & Heartfelt, Inspirational & Positive, Customer-centric & Appreciative, Creative & Expressive, Approachable & Friendly

Brand Values

• •Meaning & Purpose: Because it means something to you is a stated principle. The founder believes in purchasing with intention and buying things that add value or joy.
• •Individuality & Authenticity: Living by YOUR OWN values. Always. and Don't follow the herd - Stay authentic and true to yourself.
• •Inspiration & Positivity: Curating surroundings intentionally to inspire and maintain a positive outlook.
• •Customer Delight: Provide amazing customer service – Delight customers - Go above and beyond.
• •Creativity & Personalization: The core offering revolves around making prints truly YOUR OWN.
• •Love & Connection: Many products center around family, love, and togetherness.

Best Practices

• •Embrace 'Feel-Good' Language: Consistently use words and phrases that evoke positivity, warmth, inspiration, and joy. Think cherish, celebrate, inspire, meaningful, heartfelt.
• •Speak from the Heart (Like Anna): Maintain the personal, authentic voice established by the founder. Use I and we where appropriate to connect on a human level, sharing the passion behind the prints.
• •Focus on 'YOUR Story': Continuously emphasize personalization and how Jibe Prints helps customers express their individuality and commemorate their unique experiences and values.
• •Highlight Meaning Over Material: While showcasing the product, always tie it back to the emotion, memory, or value it represents. It’s not just a print; it's a 'Family Is Everything' reminder, a celebration of a 'Wedding Day,' or a 'Manifesto' for life.
• •Be Visually Coherent: Ensure that all visual content (photos, videos, graphics) aligns with the 'feel-good,' inspiring, and often modern farmhouse aesthetic. The visuals should enhance the emotional connection the copy aims to build.

Social Perception

Positive, High-Quality Service, Gift-Worthy, Source of Inspiration

Copy Examples

• •Instagram Post: Image: A beautiful flat lay of a 'Family Is Everything' personalized print with a cozy blanket and a cup of tea. Copy: Wrap your home in warmth and meaning. ✨ Our personalized 'Family Is Everything' print is more than just decor; it's a daily reminder of what truly matters. Customize yours with your family name and create a piece that tells YOUR story. Link in bio to get started! #JibePrints #FamilyLove #PersonalizedDecor #HomeInspo #FeelGoodLiving
• •Facebook Ad: Headline: Make Your Walls Speak Your Heart ❤️ Body: Looking for that perfect piece to complete your gallery wall? Or a truly unique gift that will be cherished forever? At Jibe Prints, we create feel-good, personalized wall art that inspires. Add your names, special dates, or meaningful quotes. Because your home should be as unique as you are. CTA: Shop Now & Get 15% Off Your First Order! Image/Video: A carousel of different personalized print examples (wedding, family, inspirational quotes).
• •Email Subject Line (for a promotion): Subject: Inspire Your Space ✨ Meaningful Prints, Made Just For You + Special Offer! Email Body Snippet: Hi [Customer Name], At Jibe Prints, we believe your home should be a sanctuary filled with things that make you smile. That's why we lovingly craft personalized wall art designed to inspire and bring joy. From celebrating family milestones to daily words of wisdom, let us help you create a space that truly feels like YOU. For a limited time...
• •Product Description Snippet (for a custom wedding print): Celebrate your forever love with a print as unique as your journey together. Personalize this elegant design with your names and wedding date, creating a timeless keepsake that will hang proudly in your home for years to come. Because every love story deserves to be beautifully displayed. It’s not just art, it’s your heart on the wall.
• •Pinterest Pin Description: Image: A stunning lifestyle shot of a living room featuring a Jibe Prints piece prominently on a gallery wall. Description: Transform your house into a home filled with love and inspiration. Our personalized prints are designed to capture your unique story and 'jibe' with your soul. Perfect for gallery walls, thoughtful gifts, or that special corner that needs a little extra warmth. Click through to discover how to make your walls tell your tale. #JibePrints #WallArt #PersonalizedGifts #HomeDecorIdeas #ModernFarmhouse #InspirationalQuotes