Brand Tone

Helpful, professional, community-oriented, friendly, service-focused, reliable and trustworthy.

Brand Values

• •Expertise and Quality
• •Customer Service
• •Local Community Focus
• •Accessibility and Inclusivity
• •Growth and Adaptability
• •Fairness
• •Sustainability

Best Practices

• •Always Emphasize "Local" and "Expertise": Consistently use phrases like "your local professional," "Vordingborg's tech experts," or "expert advice" to reinforce their position as knowledgeable and community-based.
• •Prioritize a Helpful, Problem-Solving Approach: Frame copy around how ITFON helps customers (e.g., "We solve your tech headaches," "Making technology easy for you"). This aligns with their service-oriented value.
• •Maintain a Friendly and Approachable Voice: Use clear, straightforward language. Avoid overly technical jargon where possible, or explain it simply, reflecting their value of helping all customers, including those less familiar with tech.
• •Highlight Service and Customer Satisfaction: Regularly include mentions of their commitment to "good service," "customer satisfaction," and support, as this is a core brand message.
• •Showcase Range and Reliability: Remind customers of the breadth of products and services offered (from sales to repairs across various categories), reinforcing their image as a reliable one-stop-shop for electronics and appliance needs.

Social Perception

Established Local Expert, Go-To for Technical Help and Electronics, Service-Oriented and Reliable, Community-Involved.

Copy Examples

• •Headline: Your Local Tech Experts in Vordingborg for Over 10 Years. Body: From the latest white goods to essential IT support, ITFON, EL-SALG Vordingborg is your trusted local professional. We're here to help with expert advice, quality products, and the friendly service you deserve. Got a tech problem? We fix it!
• •Headline: Confused by new tech? We Make It Simple. Body: At ITFON, EL-SALG Vordingborg, we believe everyone should feel comfortable with their technology. Whether it's setting up your new TV, repairing your smartphone, or choosing the right appliance, our team is here to guide you every step of the way. Service is our specialty!
• •Headline: Quality Products, Expert Repairs, and a Friendly Face – That's ITFON. Body: Looking for reliable electronics, home appliances, or fast IT repairs in Vordingborg? ITFON, EL-SALG offers a wide selection and the expertise of your local 'fagmand'. We stand by our service, ensuring you leave satisfied.
• •Headline: Celebrating a Decade of Serving Vordingborg! Body: Thank you, Vordingborg, for 10 wonderful years! ITFON, EL-SALG continues to be your dedicated local store for everything electronic, from IT solutions to home appliances, all backed by our commitment to great service and happy customers.
• •Headline: Smart Home, Smart Support. Only at ITFON, EL-SALG Vordingborg. Body: Upgrade your home with the latest tech and appliances, and get peace of mind with local expert support and installation from ITFON. From heat pumps to IT security, we ensure everything runs smoothly. Your satisfaction is our guarantee!