Brand Tone

Aspirational, innovative, uplifting (intended). Currently perceived as untrustworthy by some customers.

Brand Values

• •Customer Happiness & Satisfaction
• •Creativity & Personal Use
• •Trendiness & Expertise
• •Quality & Reliability
• •Innovation & Uniqueness

Best Practices

• •Prioritize transparency in all communications, especially regarding shipping and returns.
• •Actively address customer complaints and reviews promptly and professionally.
• •Showcase genuine customer testimonials and success stories.
• •Engage actively on social media platforms to build trust and community.
• •Ensure all product descriptions are accurate, detailed, and highlight the unique benefits.

Social Perception

Potentially perceived as a scam or unreliable due to undelivered products and poor customer service. Aims to be seen as innovative and customer-centric.

Copy Examples

• •"Discover gadgets that spark joy and simplify your life!"
• •"Experience the future of innovation with our unique collection."
• •"We're dedicated to bringing you the newest trends and exceptional quality."
• •"Your happiness is our top priority. Shop with confidence!"
• •"From problem-solving solutions to everyday essentials, find your inspiration here."