Brand Tone

Sophisticated, Reassuring, Informed

Brand Values

• •Quality and Craftsmanship
• •Uniqueness and Originality
• •Customer Satisfaction
• •Artistic Passion and Expression
• •Accessibility

Best Practices

• •Emphasize the hand-painted nature and craftsmanship of the artwork in all communications.
• •Use sophisticated language to convey the uniqueness and artistic value of the pieces.
• •Maintain a customer-centric approach, highlighting satisfaction guarantees and easy purchasing processes.
• •Incorporate elements of current art trends to position the brand as informed and relevant.
• •Ensure consistency in tone across all platforms, from website descriptions to social media posts.

Social Perception

Positive, focusing on the quality and uniqueness of hand-painted art. Aim to be seen as a trusted source for modern and sophisticated art.

Copy Examples

• •Discover masterful artwork, 100% hand-painted by world-class artists, designed to ignite conversation and elevate your space.
• •Our commitment to quality ensures that each piece, crafted with flawless technique, becomes a treasured centerpiece in your collection.
• •With a satisfaction guarantee and worldwide free shipping, experience the ease of acquiring esteemed pieces from emerging and established artists.
• •Explore our curated selection of unique and modern art, reflecting contemporary optimism and sophistication.
• •At Innovign Art, we connect you with exceptional artistry from around the globe, guaranteeing art that excites the eyes and reflects your individual style.