Brand Tone

Innovative, Artistic, and Exclusive

Brand Values

• •Innovation
• •Sustainability & Revalorization
• •Craftsmanship & Quality
• •Boldness & Non-conformity
• •Artistic Expression
• •Transparency (implied)

Best Practices

• •Embrace 'Innovative' & 'Artistic' Vocabulary
• •Highlight the Duality
• •Subtly Weave in Sustainability
• •Maintain an Air of Exclusivity and Sophistication
• •Tell the Story of 'The Unknown' (L'Inconnue)

Social Perception

Cutting-Edge & Unique, High-Quality & Luxurious, Eco-Conscious (to an informed audience), Artistic & Fashion-Forward

Copy Examples

• •INCXNNUE: Where Parisian Craftsmanship Meets the Unseen. Discover 3D-Sculpted Luxury. Dare to wear the future. Each INCXNNUE bag is a testament to neo-artisanal innovation, meticulously handcrafted in Paris. We don’t just make accessories; we sculpt statements from unexpected materials and avant-garde vision. Explore the COMETE, as seen in 'Emily in Paris,' and redefine your style.
• •Beyond the familiar. INCXNNUE blends audacious 3D printing with time-honored leatherwork, forging a new era of sustainable luxury. Each piece, born in our Parisian atelier, tells a story of innovation and bold design. What will yours say? #Incxnnue #3DPrintedFashion #ParisianLuxury #SustainableInnovation #ArtisanDuFutur
• •Introducing the 'NEBULA' clutch: born from earth, reimagined by technology. This piece features our groundbreaking [New Material Name], a revalorized [Source, e.g., oyster shell composite] meticulously 3D-printed into an ethereal structure, complemented by supple, deadstock calfskin. A tactile paradox, both raw and refined. Own a fragment of the future.
• •INCXNNUE, 'the unknown,' is our philosophy. We explore uncharted territories in fashion, fusing the digital with the artisanal. Our Parisian studio is a laboratory where oyster shells might become evening bags and grape remnants transform into wearable art. Led by founder Laura Deweilde, we are pioneers, crafting a bolder, more conscious tomorrow, one unique piece at a time.
• •INCXNNUE Unveils: Sculpted Realities. The New Collection Has Arrived. Experience the latest in neo-artisanal luxury. Bold forms, sustainable innovation, handcrafted in Paris.