Brand Tone

Professional, Trustworthy, and Service-Oriented

Brand Values

• •Authenticity and Quality
• •Customer Commitment
• •Accessibility and Wide Selection
• •Reliability

Best Practices

• •Always begin product titles and descriptions with "Genuine OEM" or "New Old Stock" to immediately establish the product's value and align with the core brand value.
• •Use phrases like "Need to verify fitment? Message us your VIN," or "We're here to help you find the right part" in descriptions and social posts to reflect the brand's service-oriented tone.
• •Ensure all product photos are clear, well-lit, and accurately represent the item's condition, including any packaging. This visually reinforces the brand's commitment to trustworthiness.
• •Whether responding to a negative review or posting on social media, the tone should remain professional, respectful, and solution-focused. Avoid overly casual slang or inconsistent messaging.
• •In marketing copy, emphasize the rarity and value of the parts. Use language like "Hard-to-find," "Discontinued," and "Complete your restoration" to appeal to the target audience's needs and passion.

Social Perception

Generally perceived as a reliable and highly communicative seller, especially on eBay where it has a more extensive track record. Negative feedback is minimal compared to positive testimonials.

Copy Examples

• •From our warehouse to your workshop. We specialize in bringing rare, genuine OEM parts back into circulation. This New Old Stock [Part Name] is ready to complete your project. #GenuineParts #VintageAuto #OEM #CarRestoration
• •The Part You Thought You'd Never Find. Over 700,000 Genuine OEM and New Old Stock Parts for Automotive, Industrial, and More.
• •Found It: Rare & Discontinued OEM Parts Inside
• •Import Export Auto Parts. Genuine OEM & NOS Parts. Your trusted source for authentic, discontinued auto parts. Fast shipping and expert service. Find exactly what you need today.
• •Authenticity guaranteed. This is a genuine [Manufacturer Name] OEM part, sourced as New Old Stock. Part number [Part Number] is a direct fit for [Vehicle/Model Years] and has been preserved in its original packaging, ensuring factory quality for your restoration or repair.