Brand Tone

Professional, Authoritative, Reliable, Trustworthy, Solution-Oriented, Helpful

Brand Values

• •Quality
• •Durability
• •Eco-Friendliness
• •Professionalism
• •Expertise
• •Customer Focus

Best Practices

• •Use precise and informative language when describing the product's features and benefits.
• •Highlight the technical aspects such as 'elastomeric polymer blends' and 'UV-resistant' to convey expertise.
• •Emphasize the durability and longevity of the product, mentioning guarantees and lasting protection.
• •Incorporate customer testimonials to build trust and credibility.
• •Maintain a solution-oriented approach by addressing customer inquiries and providing accessible contact information.

Social Perception

Positive among direct customers, recognized in its industry/region as a known product for professional waterproofing applications in South Africa.

Copy Examples

• •"Hydro Rubber: Your trusted partner for lasting protection and durability. Contact us today for precise and effective waterproofing solutions."
• •"As industry leaders, Hydro Rubber provides cutting-edge waterproofing products applied by trained professionals. Safeguard your surfaces with our eco-friendly rubber coating."
• •"Experience waterproofing excellence with Hydro Rubber's water-based, UV-resistant coating. Safe for the environment and designed for lasting durability."
• •"Don't just take our word for it! See what our satisfied customers are saying about Hydro Rubber's excellent service and affordable, great quality products."
• •"Hydro Rubber offers solutions for both industrial and domestic spaces. Find an approved agent in South Africa using our Agent Locator."