Brand Tone

Helpful, professional, innovative, and empowering.

Brand Values

• •Accessibility
• •Customer Support
• •Innovation
• •Empowering Creativity

Best Practices

• •Maintain a Helpful and Informative Tone: Ensure all copy, from product descriptions to blog posts, is clear, concise, and provides value to the reader. Focus on educating the customer about the products and how they can benefit from them.
• •Emphasize Value and Accessibility: Consistently highlight the brand's position as an affordable yet high-quality option for digital artists of all levels.
• •Showcase Innovation and Technology: When discussing product features, use confident and professional language to explain the technology and its benefits for the user's creative process.
• •Empower the Artist: Frame the products as tools that enable creativity and help artists achieve their goals. Use empowering language that inspires action and creation.
• •Be Transparent and Honest: Acknowledge customer feedback when appropriate and be transparent about product capabilities and limitations. This builds trust and reinforces the brand's professional and customer-centric image.

Social Perception

A strong budget-friendly alternative in the digital drawing tablet market, viewed favorably for its value for money, especially by beginners and hobbyists.

Copy Examples

• •Unleash your creativity with the new Kamvas Pro 19. Experience a more natural drawing feel with our advanced PenTech 4.0 and bring your visions to life in stunning 4K resolution. The perfect tool for the professional artist.
• •Ready to start your digital art journey? The Huion Inspiroy 2 is the perfect first step. Affordable, easy to use, and packed with features to get you creating right away. Your imagination is the only limit.
• •Upgrade your creative toolkit. For a limited time, get up to 20% off on all Huion tablets and accessories. Don't miss this chance to get the tools you need at a price you'll love.
• •Did you know you can connect your Huion Kamvas 13 to your Android device? In our latest post, we show you how to take your creativity on the go. Read more to learn about the power of portable creation.
• •Join the growing community of artists who choose Huion. Discover our range of pen displays and tablets designed to empower your creativity without breaking the bank. Find your perfect match today.