Brand Tone

Modern, Minimalist, and Aspirational. Creative and accessible, simple and direct, yet evocative, with a youthful and enthusiastic energy.

Brand Values

• •Creativity and Originality
• •Simplicity and Minimalism
• •Accessible Luxury
• •Youthful Innovation
• •Durability and Quality

Best Practices

• •Maintain a Visually Cohesive Feed: Use high-quality, professional-looking images that reflect the minimalist and modern aesthetic of the brand.
• •Use Clear and Concise Language: Avoid jargon and overly complex descriptions. Let the art speak for itself, and use captions to highlight the key features and the feeling the product evokes.
• •Engage with Your Audience: Respond to comments and questions in a friendly and approachable manner. Use a tone that is consistent with the youthful and creative spirit of the brand.
• •Tell Your Brand Story: Share behind-the-scenes content, introduce the creators, and talk about the inspiration behind the designs. This will help to build a stronger connection with your audience.
• •Be Consistent Across All Channels: Whether it's the website, social media, or email marketing, the tone of voice and visual identity should be consistent to create a strong and recognizable brand.

Social Perception

Due to limited public reviews, hooprint is perceived as a niche brand for those with a modern and minimalist design sensibility. The NASA collaboration adds credibility. It likely appeals to a younger, social media-active demographic interested in contemporary interior design. Lack of negative feedback is positive, but also suggests a smaller online community.

Copy Examples

• •Redefine your space with our new collection of linear art. Minimalist design, maximum impact. #hooprint #decor #minimalist
• •Art that transforms. Discover our transparent prints and bring a unique play of light and shadow to your walls.
• •Ready for a refresh? Get 15% off your first order and discover the art of modern living with hooprint.
• •Our skateboard art isn't just for skaters. It's for anyone who wants to add a touch of urban edge to their home. Made from high-quality methacrylate, it's a statement piece that's built to last.
• •We're a team of young creators passionate about making beautiful, modern, and accessible art for your home. ✨