Brand Tone

Approachable and Friendly, Value-Oriented and Practical, Aspirational yet Accessible, Helpful and Informative

Brand Values

• •Customer Satisfaction
• •Quality
• •Value/Affordability
• •Style and Personality
• •Inspired by New Zealand
• •Transparency (implied)

Best Practices

• •Embrace 'Hola': Start with a warm, inviting greeting.
• •Balance Aspiration with Realism: While showcasing beautiful furniture and inspiring home setups, always bring it back to the core values of affordability and practicality.
• •Speak the 'Kiwi Living' Language: Subtly incorporate the connection to New Zealand.
• •Focus on Solutions and Benefits, Not Just Features: Highlight how the furniture solves a customer's need.
• •Maintain Clarity and Honesty: Be clear about product details, assembly requirements (if any), and delivery expectations.

Social Perception

Positive for Value and Service, Practical Choice, Local and Accessible, Trustworthy (based on reviews)

Copy Examples

• •Headline: Hello Style, Goodbye Overpriced! Discover Hola Furniture. Body: Your home is your story. Let Hola Furniture help you tell it with beautiful, quality pieces that don’t break the bank.
• •Social Media Post: Create a living room you’ll love coming home to! ✨ At Hola Furniture, we believe style and affordability go hand-in-hand. Get inspired by our latest collection.
• •Product Description Snippet: Gather round in style! Our [Product Name] dining table offers timeless design and sturdy construction, perfect for family meals and entertaining friends.
• •Email Subject Line: Your Dream Home is Closer Than You Think! (Hola Furniture Deals Inside) Body Intro: Hi [Customer Name], Ready to refresh your space?
• •Website Banner: Quality Furniture, Friendly Prices. That's the Hola Promise. Sub-text: Inspired by New Zealand, designed for your life.