Brand Tone

Professional & Direct

Brand Values

• •Reliability
• •Experience
• •Specialization

Best Practices

• •Lead with Expertise: Always emphasize the years of experience (since 1994) and official dealership status to build immediate trust and authority.
• •Be Direct and Informative: Focus copy on the specifics of the motorcycle or service. Use clear, concise language. For example, state the model, year, kilometers, and key features directly.
• •Maintain a Professional Voice: Avoid overly casual language, slang, or humor. The tone should reflect the serious nature of motorcycle mechanics and sales, assuring customers of your professionalism.
• •Highlight Brand Affiliations: Consistently mention Suzuki and SYM to reinforce your specialization and official status, attracting customers loyal to or interested in these brands.
• •Use a Clear Call to Action: End every piece of copy with a clear, simple instruction, such as "Visit our showroom," "Book your service," "Contact us today," or "View details online."

Social Perception

Locally Trusted Expert

Copy Examples

• •The new Suzuki GSX-S1000GX has arrived. Power meets precision. Visit our showroom in Sion for a viewing. Greg Moto - your official Suzuki agent since 1994.
• •Your motorcycle deserves expert care. With over 30 years of experience, our workshop provides reliable maintenance and repairs for Suzuki and SYM models. Book your service appointment today.
• •For Sale: TRIUMPH Bonneville T100 (2013). 13,050 km. Meticulously maintained and ready for the road. See the difference that professional service makes. Details at Greg Moto.
• •Greg Moto: Official Suzuki & SYM Dealer in Sion. Sales. Service. Expertise. Since 1994.
• •Confidence on two wheels starts here. From new scooters to expert repairs, Greg Moto is your trusted partner in Valais. Stop by our shop on Route d'Aproz.