Brand Tone

Reliable, Trustworthy, Customer-Service Oriented, Quality-Focused

Brand Values

• •Quality
• •Customer Satisfaction/Service
• •Reliability
• •Durability/Longevity

Best Practices

• •Maintain clear and concise language to convey reliability.
• •Highlight the 5-year free service check-up in all communications.
• •Showcase customer testimonials that emphasize satisfaction and durability.
• •Use visuals that reflect quality and trustworthiness, such as well-maintained bikes and happy customers.
• •Ensure all marketing materials reflect a customer-first approach.

Social Perception

Nordbike is perceived as a reliable and customer-focused brand offering high-quality bikes with a commitment to long-term customer satisfaction.

Copy Examples

• •"Nordbike: Your reliable partner for quality bikes and accessories."
• •"Enjoy peace of mind with our 5-year free service check-up on all Nordbike purchases."
• •"Experience the difference of a quality-focused bike designed for lasting performance. Choose Nordbike."
• •"Free shipping on orders over 299 kr. Plus, get a 5-year free service check-up!"
• •"At Nordbike, we prioritize your satisfaction with durable bikes and exceptional customer service."