Brand Tone

Expert and Knowledgeable, Friendly and Approachable, Trustworthy and Reputable, Service-Oriented, Passionate

Brand Values

• •Integrity
• •Service
• •Expertise
• •Community/Relationships
• •Faith-Driven

Best Practices

• •Emphasize Expertise and Experience: Always weave in the decades of experience and deep knowledge of the hobby. Phrases like "With over 30 years in the hobby..." or "Our expert team..." reinforce authority.
• •Maintain a Helpful and Approachable Voice: Use clear, straightforward language. Address common collector questions and concerns proactively. Encourage interaction and position the brand as a supportive resource.
• •Highlight Trust and Integrity: Be transparent in all communications, especially regarding services like grading and consignment. Reference the long-standing reputation and customer satisfaction.
• •Show Genuine Passion: Let the love for sports cards shine through. Use enthusiastic language when appropriate, especially when discussing exciting new products or finds.
• •Be Consistent with Core Values: Subtly (or directly, where appropriate, like in an "About Us" section) reflect the company's mission and values, particularly the commitment to service and integrity, in all messaging.

Social Perception

Reliable and Established, A Go-To for Grading Submissions, Customer-Focused, Knowledgeable Resource, Large Inventory Holder

Copy Examples

• •Headline: Unlock Your Card's True Value. Body: With 30+ years in the hobby, GotBaseballCards offers expert PSA, SGC & BGS grading submissions. Our free pre-screening helps you submit with confidence. Let's grade your grails!
• •Headline: From Our Collection to Yours. Body: Whether you're chasing that elusive rookie or a vintage classic, find it at GotBaseballCards. Serving collectors with integrity since 1991. Explore thousands of cards now!
• •Headline: Don't Just Guess, Get Expert Eyes on Your Cards! Body: Our popular pre-screening service saves you time and money by identifying the best candidates for grading. Trust the team that's seen it all. Submit your cards today!
• •Headline: More Than a Store, We're Your Hobby Partners. Body: Got questions about grading? Need advice on your collection? Tune into "Sports Cards with Joe & Doug" on YouTube or visit our Loganville store. We're here to help you enjoy the hobby!
• •Headline: Turning Your Collection into Cash? Easy & Trusted. Body: Our consignment services take the hassle out of selling. Benefit from our massive reach and reputation built over three decades. Get top dollar for your cards with GotBaseballCards.