Brand Tone

Informative & Solution-Oriented, Accessible & Encouraging, Tech-Forward (but user-friendly), Supportive

Brand Values

• •Accessibility/Affordability
• •Quality & Performance
• •Customer Empowerment
• •Innovation
• •Improving Quality of Life
• •Customer Support

Best Practices

• •Prioritize clear and concise language, avoiding technical jargon unless necessary and always explaining it.
• •Focus on the benefits of HearHi products, such as improved hearing, convenience, and connectivity.
• •Incorporate customer testimonials and success stories to build trust and credibility.
• •Maintain a consistent brand voice across all channels, reinforcing HearHi's values and personality.
• •Offer helpful and informative content, such as tips for better hearing and product usage guides.

Social Perception

HearHi aims to be perceived as a reliable, affordable, and technologically advanced provider of hearing solutions. They want to be seen as a company that cares about improving the quality of life for their customers by making hearing aids accessible and easy to use, with strong customer support.

Copy Examples

• •"Rediscover the sounds of life with HearHi's affordable and high-quality hearing aids. Take our free online hearing test today!"
• •"Experience crystal-clear sound with HearHi Acuity. Designed for comfort and performance, now at an accessible price."
• •"HearHi: Improving lives, one sound at a time. 24/7 support, 30-day free returns, and free shipping in the US."
• •"Stay connected with HearHi's Bluetooth-enabled hearing aids. Seamless integration with your devices for a modern listening experience."
• •"Worried about hearing loss? HearHi offers innovative solutions that are both technologically advanced and easy to use."