Brand Tone

Whimsical, joyful, and trustworthy

Brand Values

• •Joy and Connection
• •Quality and Performance
• •Simplicity and Accessibility
• •Sustainability and Local Production
• •Generosity and Community

Best Practices

• •Lead with Emotion, Support with Quality: Always start with words that evoke feelings of joy, magic, wonder, and connection. Follow up with keywords that reinforce the premium quality and performance of the product, like "professional-grade," "top-tier," and "longest-lasting."
• •Tell the Family Story: Regularly weave the "family-run, New Zealand-made" narrative into your copy. This builds trust, authenticity, and differentiates the brand from mass-produced competitors. Highlight that wands are "handmade with love and care".
• •Amplify Customer Voices: Leverage your excellent reviews. Integrate direct quotes and sentiments from customers into ads, product descriptions, and social posts. Phrases like "Fun for all ages" and "Best birthday gift" are powerful, socially-proven messages.
• •Emphasize Simplicity: For every product, clearly communicate how easy it is to use. Whether it's "just add water" or "pour and play," this accessibility is a key selling point that removes any hesitation for new customers.
• •Use "Magical" and "Whimsical" Language: Consistently use a lexicon that includes words like magic, wonder, mesmerize, enchant, bliss, spectacular, and joy. This reinforces the brand's core promise of delivering not just a product, but a magical experience.

Social Perception

Exceptionally positive, with high customer satisfaction (4.9/5 stars from 500+ reviews). Customers praise the products for exceeding expectations, being fun for all ages, making perfect gifts, and their reliability.

Copy Examples

• •Turn an ordinary afternoon into a magical memory. ✨ It’s more than just bubbles; it’s shared laughter, spontaneous joy, and the magic of watching something incredible float into the sky. Our family-made, eco-friendly bubble mix is your secret ingredient for creating core memories. Ready for your own bubble bliss? #GiantBubblesNZ #FamilyFun #MadeInNZ #OutdoorPlay #MagicMoments
• •Instant Joy, Just Add Wonder. Skip the prep and dive straight into the fun! Our Pour 'n Play Giant Bubble Kit is designed for immediate magic. Simply open the bottle, pour the professional-grade solution, and watch as spectacular, shimmering bubbles fill the air. Trusted by entertainers and loved by families, it’s the easiest way to bring world-class wonder to your backyard.
• •Psst... The secret to the perfect weekend is inside. 🤫
• •Give the Gift They'll Never Forget. Tired of plastic toys that get forgotten in a week? Be the hero of the birthday party with a Giant Bubbles by Tinka kit! It’s not just a gift, it’s an unforgettable experience of joy and wonder for the whole family. 100% NZ-made and sustainable. One customer calls it "my new birthday gift for all our little friends!!".
• •Handmade in New Zealand. Crafted for Joy. From our family to yours, we bring you the magic of giant bubbles. Experience the world's best, most vibrant, and longest-lasting bubble solution, sustainably made for smiles that last.