Brand Tone

Professional, knowledgeable, innovative, and reliable. Focus on being helpful and supportive, showing expertise without being overly technical or arrogant.

Brand Values

• •Expertise & Knowledge
• •Innovation
• •Reliability & Accuracy
• •Customer Support & Partnership
• •Quality & Standards
• •Problem Solving

Best Practices

• •Emphasize the "new generation" aspect of their solutions.
• •Highlight available training and customer service.
• •Showcase GeoDestek's expertise in geotechnical engineering.
• •Focus on providing safe and economical solutions.
• •Promote their role as a trusted partner for Rocscience users.

Social Perception

A technically proficient, academically connected, and customer-focused company, perceived as a trusted partner, especially for Rocscience users. They are seen as innovative and reliable in the geotechnical engineering field.

Copy Examples

• •"GeoDestek: Your trusted partner for innovative geotechnical solutions. Providing safe and economical solutions to project-specific engineering problems."
• •"Explore the next generation of geotechnical tools with GeoAnts Cloud. Easy data collection and processing for informed decision-making."
• •"Need expert modeling support for Rocscience software? GeoDestek offers hands-on training and custom-themed courses to help you succeed."
• •"Committed to quality and accuracy at every project stage. GeoDestek delivers reliable software and hardware adhering to the highest industry standards."
• •"GeoDestek is mentioned as a representative for Rocscience in Southeastern Europe & Qatar. We are part of the Rocscience International Conference 2021."