Brand Tone

Informal, relatable, tech-savvy, aspiring to be seen as current and innovative.

Brand Values

• •Innovation
• •Modernity
• •Relatability
• •Tech-Savvy
• •Value

Best Practices

• •Use clear and concise language, avoiding technical jargon when possible.
• •Highlight innovative features and benefits in a relatable way.
• •Maintain a modern and tech-savvy tone, reflecting current trends.
• •Focus on the value proposition for the target audience.
• •Incorporate relevant keywords to improve SEO and reach.

Social Perception

A source for specific gadgets like smartwatches, perceived as current and innovative due to the integration of new technologies.

Copy Examples

• •Modelo igual ao modelo da maçã (Similar to the Apple model).
• •Contando com funções como chat GPT em português (Featuring functions like Chat GPT in Portuguese).
• •The smartwatch that keeps you connected and ahead of the curve.
• •Experience the future of wearable tech with our latest smartwatch.
• •Stay connected, stay informed, stay stylish. Get yours today!