Brand Tone

Professional, Informative, Reliable

Brand Values

• •Quality
• •Reliability
• •Professionalism
• •Customer Satisfaction
• •Expertise

Best Practices

• •Maintain a professional and informative tone across all communication channels.
• •Emphasize the quality and reliability of products offered, highlighting reputable brands like Levefort and Mercury.
• •Focus on providing clear and detailed product information to build trust with customers.
• •Avoid association with unrelated entities or products, such as firearms, to maintain brand clarity.
• •Encourage customer engagement by highlighting the Instagram page and fostering a community around nautical activities.

Social Perception

Akkar Náutica aims to be perceived as a reliable and knowledgeable supplier of quality nautical products in Brazil, known for its professional service and commitment to customer satisfaction.

Copy Examples

• •Explore our wide range of aluminum boats and fiberglass launches, designed for the ultimate nautical experience.
• •Akkar Náutica is your trusted dealer for Levefort in Campinas, São Paulo. Visit us for expert advice and quality products.
• •Discover the power and performance of Mercury outboard motors, available now at Akkar Náutica.
• •Equip your boat with our extensive selection of nautical accessories, ensuring safety and enjoyment on the water.
• •Follow us on Instagram @akkarnautica for the latest updates, product highlights, and nautical inspiration.