Brand Tone

Helpful, reassuring, enthusiastic (for specific products), promotional, slightly informal but professional

Brand Values

• •Customer Satisfaction
• •Quality
• •Convenience
• •Diversity of Products
• •Security
• •Transparency

Best Practices

• •Maintain a helpful and customer-oriented approach in all communications.
• •Emphasize security measures to build trust with customers.
• •Use enthusiastic language when promoting specific product categories that resonate with that tone.
• •Balance informality with professionalism in customer interactions.
• •Ensure transparency by providing detailed information on policies and procedures.

Social Perception

A reliable online store that prioritizes customer satisfaction, product quality, and a secure shopping experience.

Copy Examples

• •"Notre service client français vous répond sous 24h et cela 7 jours sur 7" (Our French customer service answers you within 24 hours, 7 days a week)
• •"100% SATISFAIT OU REMBOURSÉ" (100% satisfied or refunded)
• •"QUAND L'HEURE DU REPAS DEVIENT UN JEU D'ENFANT" (WHEN MEALTIME BECOMES CHILD'S PLAY)
• •"LA DOUCEUR ULTIME POUR VOTRE BÉBÉ, PARCE QU'IL LE MÉRITE !" (THE ULTIMATE SOFTNESS FOR YOUR BABY, BECAUSE THEY DESERVE IT!)
• •Shop now and enjoy our 100% satisfaction guarantee.