Brand Tone

Sophisticated, Passionate, and Personable

Brand Values

• •Appreciation for History and Craftsmanship
• •Quality and Exclusivity
• •Personalized Customer Service
• •Adaptability and Innovation
• •Community and Compassion

Best Practices

• •Lead with the Story: Every piece has a history. Start product descriptions and social media posts with a narrative hook—where it's from, the era it represents, or the artisan who made it. This reinforces the brand's core value of historical appreciation.
• •Use Evocative and Educated Language: Employ a rich vocabulary that reflects the quality and sophistication of the products. Words like "provenance," "patina," "artisan," "marquetry," and "bespoke" elevate the copy and align with the brand's expert tone.
• •Weave in the Personal Touch: Regularly mention the family and personal passion behind the brand. Phrases like "From our family to yours" or "A piece we fell in love with" make the sophisticated brand feel warm and trustworthy.
• •Balance Exclusivity with Inclusivity: While the products are high-end, the tone should remain welcoming. Highlight the "old-fashioned," personal service and custom design options to make clients feel valued and understood, regardless of the scale of their purchase.
• •Emphasize a Multi-Faceted Lifestyle: Connect the gallery to the broader brand ethos, including the love for animals and community. An occasional Instagram story featuring the rescue pets in the vicinity of the beautiful furniture can humanize the brand and appeal to clients' sense of compassion and lifestyle.

Social Perception

Highly positive, seen as a trusted source for high-quality, authentic, and unique historical and custom pieces, with a reputation for excellent, empathetic, and personalized customer service.

Copy Examples

• •A whisper of history, a statement of style. Just arrived, this 19th Century French Louis XVI secretaire tells a story of marquetry and masterful craftsmanship. Each detail, from the intricate inlay to the warm patina of the wood, has been preserved with passion. Imagine this piece not just in your home, but as a part of your story. Explore its journey—link in bio. #EuropeanAntiques #TimelessDesign #GaleriesTalithaMarco
• •Handcrafted by Venetian artisans, our Fiore Crystal Table Lamp is a study in light and elegance. Each crystal is hand-strung, designed to capture and refract light to create a radiant, warm glow. This is more than a lamp; it is a functional sculpture born from generations of Italian craftsmanship. Bring the art of Venetian glass into your sanctuary. #CustomFurniture #ArtisanMade #LuxuryLighting
• •Galeries Talitha Marco began not in a showroom, but in the pages of history books. Founded by scholar Talitha-Anastasia, our gallery is the culmination of a lifelong passion for the arts and a mission to unite timeless pieces with discerning collectors. We believe that every object holds a soul and a story, and we are the dedicated guardians of that narrative, from its past to its future in your home.
• •For the Love of History | Our Newest Collection of French Antiques is Here
• •Searching for the piece you can only picture in your mind? Allow us to bring your vision to life. Our Concierge Service goes beyond our collection, leveraging a global network of artisans and merchants to source or custom-create the exact item you desire. From a sketch to a masterpiece in your home—your dream design is just an inquiry away.