Brand Tone

Elegant & Sophisticated, Passionate & Appreciative (of art), Accessible & Inclusive, Trustworthy & Professional, Personalized & Customer-centric

Brand Values

• •Accessibility of Art
• •Quality & Craftsmanship
• •Authenticity & Emotion
• •Customer Satisfaction
• •Fairness & Collaboration
• •Innovation

Best Practices

• •Emphasize Craftsmanship and Emotion: Always highlight that these are hand-painted reproductions by skilled artists, focusing on the texture, depth, and emotional resonance that a print cannot offer.
• •Maintain an Elegant yet Accessible Voice: Use sophisticated language that reflects the art world, but avoid jargon that could alienate potential customers. The goal is to make fine art feel welcoming.
• •Showcase Authenticity and Trust: Regularly mention the certificates of authenticity, the expertise of the artists, and positive customer testimonials to build confidence.
• •Focus on the "Why" - Making Art Accessible: Continuously reinforce the mission of democratizing art, allowing everyone the joy of owning a piece they love.
• •Be Personal and Engaging: Encourage interaction, invite questions, and share stories behind the art or artists (where appropriate). Highlight the personalized service and custom order capabilities.

Social Perception

Highly Regarded for Quality, Trusted Service Provider, Provider of "Real" Art Emotion, Making Dreams Accessible, Professional & Detail-Oriented

Copy Examples

• •Headline: Own a Masterpiece. Feel the Emotion. Body: Imagine a Van Gogh illuminating your living room, or the serene beauty of Monet greeting you daily. At Galerie Mont-Blanc, we transform this dream into reality with exquisite, hand-painted oil reproductions by gifted artists. More than a copy, it's a new original, alive with texture and passion. Bring timeless art home. Call to Action: Discover Your Masterpiece
• •Headline: The Art of Gifting, Reimagined. Body: Searching for a gift that truly speaks to the soul? A hand-painted reproduction from Galerie Mont-Blanc is more than a present; it’s a shared experience, a timeless emotion captured on canvas. From classic landscapes to stirring abstracts, give a gift that will resonate for generations. Call to Action: Find the Perfect Artistic Gift
• •Headline: Your Vision, Our Canvas. Body: Have a cherished photo you’d love to see transformed into an oil painting? Or a specific masterpiece you’ve always desired? Our bespoke reproduction service brings your unique artistic vision to life, handcrafted with precision and passion by our talented artists. Call to Action: Commission Your Custom Artwork
• •Headline: Beyond Decoration. It's Art with Soul. Body: At Galerie Mont-Blanc, we believe art is essential. We partner with skilled artists and Fair Trade artisans to bring you high-quality, hand-painted oil reproductions that carry true emotional intensity. Each piece is authenticated, ensuring you invest in genuine craftsmanship and lasting beauty. Call to Action: Explore Our Collections
• •Headline: Experience Art. In Person. Body: We invite you to immerse yourself in the world of Galerie Mont-Blanc at our showrooms in Geneva and Nice. Witness the intricate details and vibrant colours of our museum-quality reproductions. Let our art advisors help you find the perfect piece to elevate your space. Call to Action: Book Your Showroom Appointment